Just recently, we came across a great piece of content that told us that money was rarely the reason people stop buying from a company.
10 Things Game of Thrones Taught Us About Employee Advocacy
Unless you’ve been living under a rock for the last 6 years, you’ve heard of Game of Thrones and the near cult following it’s amassed. But there’s more to learn besides the brilliant storytelling.
Employee Advocacy Starts with Work Culture
Employees are a valuable asset that you can leverage to increase your company’s social media reach and content visibility. Employee advocacy, although a relatively new marketing technique, has been perceived as being a cost-effective way to achieve this. More companies are beginning to realize that employees have the power to create a reach beyond that of the CEO and the brand’s official pages in promoting products and services across their own social networks. All while instilling trust in the brand and its expertise.