In our recent podcast conducted with one of the industries most influential marketing trainers, Hitesh Motwani, we captured the essence of influencer marketing and established that it is here to stay.
Can Employees Really Match Paid Influencers?
Influencer marketing is quickly becoming an indispensable tactic in social media marketing. Paid influencers can indeed bring in quick results, as they have a ready following that is very receptive of what they say or “like” in the digital and social media world. Just Google the Kardashians’ earnings from such endorsements alone; that’ll show you the potential of influencer marketing.