From Multi-Market Visibility to Meaningful Local Growth in 90 Days
Markets : Chicago | Michigan
Local Visibility To Local Growth
10x
Website Visits
104 1097
3.4x
Organic Visitors
75 268
2 Markets
Distict Strategies
Chicago | Michigan
Executive Summary
Two markets. One brand.
Very different realities.
An immigration law firm serving both Chicago and Michigan wanted to improve its visibility where prospective clients begin their search: Google Search and Google Maps. While both offices shared the same brand, they competed in very different local environments.
Websites Visits
Each location was treated as its own market with a localized SEO strategy focused on visibility, discoverability, and authority.
Execution
Over 90 days, we implemented technical SEO, GBP optimization, citation building, FAQ expansion, and authority-building efforts.
The Outcome
Both markets showed measurable growth, with Michigan gaining rankings faster and Chicago building strong momentum.