In today’s world with internet access, possibilities are endless. Brands in their different fields are competing with one another to gain a lot of eyeballs and sales. Whether its offline marketing or online channels, brands want their presence to be known far and wide. Typically, brands would tweet or post about their products, work out stunning visuals and go ahead with posting them on various channels, be it Twitter, Facebook, Instagram or Snapchat.
Reach Maximum Audience on Social Media with Employee Advocacy
Employees are often regarded as the best assets of a company. But as an employer or marketer, have you ever imagined how influential are your employees in their social media circle? Are they being tapped as social advocates for the company? Are you making optimum use of your resources by making your employees, brand advocates on social media?
10 Tools That Every Brand Marketer Must Be Familiar With
With online marketing gaining more and more attention; it is quintessential for brand marketers to know, how their brands are being perceived on the web space. Every marketer today needs to be well versed with the tools that help monitor the performance of their brands in the digital space. Currently, there is an abundance of tools online that analyse the performance and engagement of the audience with any particular brand online. That being said, we have put together a list of 10 crème de la crème tools that every brand manager must be familiar with: