Pay per click advertising, also known as PPC advertising has become one of the most admired and productive marketing means. It allows all types of companies to advertise over the globe. PPC marketing campaigns can be created to do anything; boost new sales, get leads for your business, or even promote brand identity.
Starting a business is never easy. There was a time when your hard work and dedication could make you survive in the market, but in this era, you need something more. That something is digital marketing. No matter the scale of your business, you can reach millions of people using digital marketing.
Latest technologies and tools in the market are changing the core of the marketing world. Every business is following the latest trends in fear of being left behind. Staying out-dated in this race is risky to both your brand reach and reputation. That’s why we have organized this list of digital marketing trends to ease your efforts.
Voice search sounded fun when it was new. People treated it like any other new feature on their phone or laptop. But from then until now, the popularity of voice search has only increased and several leading brands have started using it as a tool.
“Do not go gentle into that good night.”
If there was ever a time to start living by these famous words by Dylan Thomas, that time is now. After all, with the goings on of COVID-19, every industry in every corner of the world has faced tremendous challenges. Today, this blog takes a look at what’s going on in these sectors. And the one common thing that can come to their rescue. In other words, it’s a blog that offers a survival kit to businesses during COVID-19.
Chances are, you’re reading this blog in your bed, with your sweatpants on, a laptop that needs charging, a hand sanitizer nearby, and snacking your way through your emergency rations. Chances are, you are working from home. Just like the entire team at SocioSquares.
Grab your smartphone, log in to Facebook, and scroll through your feed.
Most of the content you see will be videos. And why wouldn’t you? Over 500 million people watch videos on Facebook every day. That’s half a billion! It’s no secret that video has become the format of choice when it comes to content consumption today.
It’s no secret – anyone with a half-decent smartphone has the potential to go viral. And since videos are today’s media medium of choice, more often than not it’s a video that has gone viral. TikTok is proof of that.
Bigger is better, right? In the case of influencer marketing, that may be the exact opposite of what’s true.