Need insurance marketing ideas? Sure you do! In an industry that was used to thriving on face-to-face business and is now moving out of that very cozy comfort zone, it’s clear that what worked for new policyholders 15 years ago is no longer going to cut it.
Effective communication in the workplace has the ability to make operations more fluid and improve productivity. It has the potential to increase employee morale and thereby positively impact their commitment to the organization. It’s not difficult to imagine how frustrating poor internal communication can be in business.
Advocacy marketing has done the rounds, and truth be told, few others have shown more promise than employee advocacy. The sheer genius of mobilizing your workforce to build an army of brand advocates can’t be disputed.
But is it really as simple as it sounds?
What are the chances your employees actually want to promote your brand?