Moving past strides, the world as we know it is taking leaps in technology. Ever since the turn of the millennium, new benchmarks have been set in the development of the next cool software or gadget.
21 Ways to Engage Your Employees (that won’t break the bank)
Keeping employees actively engaged in the workplace isn’t only important to build a positive work culture, it can also save you some big bucks. In fact, according to a Gallup poll, disengaged employees could be costing the US anywhere between $450-550 billion.
11 Factors to Include in Your Company Social Media Guidelines
Chances are your employees already talk about your brand online. In fact, a study from Weber Shandwick reports that 50% of your employees are already using social media to talk about their workplace.
Instagram Marketing Done Right: 3 Ways to Better Your Brand’s Instagram Performance
Let’s face it, Instagram is your go-to choice when boredom strikes.
With over 800 million users worldwide, about 35% of all 18-35 year olds who use the internet have an Instagram account. That’s a lot.
Digital Mavericks Podcast: Episode 1
It’s easy to fall behind when it comes to choosing the best method of marketing your brand in the ever-changing digital space.
Listen in, as we break down the trends that the savviest marketers predicted for 2018, the ones that really took flight, and the ones that few saw coming!
Taylor Swift – Everything the Social Media Phenomenon Taught Us about Brand Building
Love her or hate her, there is just no denying the global dominance of pop icon Taylor Swift. In fact, she’s credited as one of the few artists to keep old school record sales afloat even in the digital age.
Top 10 Things to Consider When Choosing a Social Listening Tool
Most of us tend to overlook the fact that listening is the key to good communication. It helps us understand the meaning beyond the words that people exchange. Of course, wouldn’t you love to be a fly on the wall for most conversations that revolve around you? Yes; most would. The same goes for brands.
The Evolution of Twitter Tools – Curating Interesting Content
In our last blog in this series, we covered how one might go about gaining Twitter followers. Didn’t matter what kind, as long as there were followers to listen to what we had to say. But now that we have amassed all those followers, the obvious next step would be to give them content that serves the purpose.
Top 10 Things to Consider When Choosing a Social Media Management Tool
Social media plays a huge role in generating Buzz, otherwise known as some good ol’-fashioned word-of-mouth. With more than 3 billion people using social media, marketers have realized the worth of time and effort invested in running a successful social media campaign. Most have now made it an essential part of their marketing strategy. The brand in turn is bound to get its due by the increased online reach that social media provides.
The Force is Strong with your Employees
In a galaxy (not) far far away, many smart companies have realized that the biggest asset they have is employees. In the digital age, every employee is a valuable resource when it comes to social media promotion. When your employees start sharing your company’s official communication with their personal networks, it is called employee advocacy. Does it make a difference? Sure it does! In this article, we will discuss how.
