Latest technologies and tools in the market are changing the core of the marketing world. Every business is following the latest trends in fear of being left behind. Staying out-dated in this race is risky to both your brand reach and reputation. That’s why we have organized this list of digital marketing trends to ease your efforts.
A COVID-19 SURVIVAL KIT FOR YOUR BUSINESS
“Do not go gentle into that good night.”
If there was ever a time to start living by these famous words by Dylan Thomas, that time is now. After all, with the goings on of COVID-19, every industry in every corner of the world has faced tremendous challenges. Today, this blog takes a look at what’s going on in these sectors. And the one common thing that can come to their rescue. In other words, it’s a blog that offers a survival kit to businesses during COVID-19.
FUN FROM HOME
Chances are, you’re reading this blog in your bed, with your sweatpants on, a laptop that needs charging, a hand sanitizer nearby, and snacking your way through your emergency rations. Chances are, you are working from home. Just like the entire team at SocioSquares.
WHY PERSONALIZE MARKETING VIDEOS?
Grab your smartphone, log in to Facebook, and scroll through your feed.
Most of the content you see will be videos. And why wouldn’t you? Over 500 million people watch videos on Facebook every day. That’s half a billion! It’s no secret that video has become the format of choice when it comes to content consumption today.
BREAKING THE INTERNET 101
It’s no secret – anyone with a half-decent smartphone has the potential to go viral. And since videos are today’s media medium of choice, more often than not it’s a video that has gone viral. TikTok is proof of that.
Size Matters: Why Micro Influencers Win
Bigger is better, right? In the case of influencer marketing, that may be the exact opposite of what’s true.
Thumbs up for a Cause: Social Media Campaigns with a Purpose
During one of my many hours spent on the internet, I realized that I don’t spend as much time on Social Media as I used to. Ironic given that I work in a social media agency, I know.
What’s Not to Like? Instagram Hides like Count
What’s the one thing you look for 10 minutes after you upload an Instagram post? There’s no shame in saying it, because we all do it.
Likes!
Ready for the Rise of Gen Z?
As much as they share the previous generation’s affinity for technology, Gen Z is not an extreme version of Millennials. As the first generation to have grown up without any memory of a time without the internet or cell phones, they are truly the first tech-native generation.
IF YOU’RE NOT FAILING TODAY, YOU’RE NEVER GOING TO SUCCEED.
This may be a long read. You’ve been warned.
There’s a lot of people in the world who continue to believe in a common, overly macho, chest-thumping, and (frankly) daft idea: ‘Failure is not an option’.
